conDati RevenueLift™

An AI platform engineered for marketers to drive brand engagement and revenue lift by 10-20%

Helping marketers every step of the way.

From budgeting to measurement, conDati RevenueLift™ makes applying AI to marketing a breeze to maximize marketing contribution. The conDati platform helps marketers gain a unified view of campaign performance in real-time, increases conversions and improves operational efficiencies through deeper insights, foresights and recommendations.

Set the Right Campaign Budgets

Confidently allocate budgets with AI-driven investment recommendations based on anticipated ROI and unbiased attribution methods. Tackle it from a channel or campaign spend perspective – AI helps with it all.

FEATURES

Algorithmic Attribution
Campaign ROI Confidence Quadrant
Campaign Saturation Analytics

12/22/2019

Optimize Ad Bids at Scale

Maximize ROAS using sophisticated multi-step optimization algorithms to create bidding strategies for search and social campaigns. Optimize campaigns at scale, and save time uploading and adjusting bids.

On average conDati customers increase conversions by 10-20%

FEATURES

Campaign Saturation Analytics
Bid Adjustment Recommendations
Conversion Tracking Against Forecast

Look Forward Using Forecasting

Plan marketing activities with a view into what is going to happen aligned to the seasonality of your business. Regularly updated revenue and engagement forecasts trigger alerts when anomalies are detected.

FEATURES

Trends and Seasonality
Revenue and Engagement Forecasting
Anomaly Detection

Segment and Score Audiences

Build CRM audience segments based on predictive analytics. Assigning propensity scores to align focus on visitors, leads, or customers most likely to take a specific action such as become a customer or churn.

FEATURES

Correlation Study
Segmentation
Propensity Scoring

View Business Health at a Glance

Quickly assess cross-channel marketing performance and full funnel KPI health all in one place. A single dashboard covering metrics from paid and organic media through to revenue, with drill-down capability.

FEATURES

Performance Summary

Accurate analyses start with unified, clean data

conDati RevenueLift AI-driven marketing platform allows you to collect and blend audience, campaign and content data into a unified data asset. This removes channel bias from reporting and helps you more easily identify campaign tracking issues.

Break Down Marketing Data Silos

Eliminate the need for data wrangling and manual reporting in spreadsheets by bringing together revenue, cost and conversion data from your marketing systems into a single unified data asset.

Companies using conDati can reduce 30-80% of time spent on data tasks

Validate Tracking Data

Scan UTM tagging data to ensure that all URL tags are set up correctly for Google Analytics. Identify and fix missing or mismatched tracking code for more complete and accurate analysis.

Pepperdine University Streamlines Marketing Reporting for More Effective Campaigns at Less Cost

Resources

ANALYST REPORT

Gartner Cool Vendors in AI for Marketing

Find out about current use of AI and machine learning to support marketing and why conDati was named a Cool Vendor for its innovation in analytics and campaign decisioning.

WEBINAR REPLAY

Data, Data Everywhere — But Where are the Campaign Insights?

Capitalize on the real gains AI and machine learning can provide to unify, anticipate and activate the cross-channel insights that are hidden within your marketing data.

BLOG ARTICLE

Why Modern Marketers Face Increased Pressure to Perform

Marketing leaders are expected to lead the charge (and expanded budget) for a level of unprecedented digital marketing performance. Learn why that is and how AI can help.