conDati RevenueLift™
An AI platform engineered for marketers to drive YoY brand engagement and revenue lift up to 50%.
Helping marketers every step of the way.
From budgeting to measurement, conDati RevenueLift™ makes applying AI to marketing a breeze to maximize marketing contribution. The conDati platform helps marketers gain a unified view of campaign performance in real-time, increases conversions and improves operational efficiencies through deeper insights, foresights and recommendations.
Set the Right Campaign Budgets
Confidently allocate budgets with AI-driven investment recommendations based on anticipated ROI and unbiased attribution methods. Tackle it from a channel or campaign spend perspective – AI helps with it all.
FEATURES
- Algorithmic Attribution
- Campaign ROI Confidence Quadrant
- Campaign Saturation Analytics
Optimize Ad Bids at Scale
Maximize ROAS using sophisticated multi-step optimization algorithms to create bidding strategies for search and social campaigns. Optimize campaigns at scale, and save time uploading and adjusting bids.
conDati customers are seeing YoY revenue lift of up to 50%
FEATURES
- Campaign Saturation Analytics
- Bid Adjustment Recommendations
- Conversion Tracking Against Forecast
Look Forward Using Forecasting
Plan marketing activities with a view into what is going to happen aligned to the seasonality of your business. Regularly updated revenue and engagement forecasts trigger alerts when anomalies are detected.
FEATURES
- Trends and Seasonality
- Revenue and Engagement Forecasting
- Anomaly Detection
Segment and Score Audiences
Build CRM audience segments based on predictive analytics. Assigning propensity scores to align focus on visitors, leads, or customers most likely to take a specific action such as become a customer or churn.
FEATURES
- Correlation Study
- Segmentation
- Propensity Scoring
View Business Health at a Glance
Quickly assess cross-channel marketing performance and full funnel KPI health all in one place. A single dashboard covering metrics from paid and organic media through to revenue, with drill-down capability.
FEATURES
- Performance Summary
Accurate analyses start with unified, clean data
conDati RevenueLift AI-driven marketing platform allows you to collect and blend audience, campaign and content data into a unified data asset. This removes channel bias from reporting and helps you more easily identify campaign tracking issues.
Break Down Marketing Data Silos
Eliminate the need for data wrangling and manual reporting in spreadsheets by bringing together revenue, cost and conversion data from your marketing systems into a single unified data asset.
Companies using conDati can reduce 30-80% of time spent on data tasks
Validate Tracking Data
Scan UTM tagging data to ensure that all URL tags are set up correctly for Google Analytics. Identify and fix missing or mismatched tracking code for more complete and accurate analysis.
Or take advantage of the full-featured conDati RevenueLift platform.
Resources
CUSTOMER STORY
Pepperdine University Streamlines Marketing Reporting for More Effective Campaigns at Less Cost
ANALYST REPORT
Gartner Cool Vendors in AI for Marketing
Find out about current use of AI and machine learning to support marketing and why conDati was named a Cool Vendor for its innovation in analytics and campaign decisioning.
WEBINAR REPLAY
Data, Data Everywhere — But Where are the Campaign Insights?
Capitalize on the real gains AI and machine learning can provide to unify, anticipate and activate the cross-channel insights that are hidden within your marketing data.
BLOG ARTICLE
Why Modern Marketers Face Increased Pressure to Perform
Marketing leaders are expected to lead the charge (and expanded budget) for a level of unprecedented digital marketing performance. Learn why that is and how AI can help.
Answering marketers’ everyday questions.
Getting Started is Easy
Activate within minutes. Meaningful data insights in days.