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BLOG ARTICLE

Build vs. Partner vs. Analytics-as-a-Service for Marketing Analytics

Unifying marketing data – which route to take? Evaluating human resource costs, technical proficiency, software and cloud infrastructure costs and time.

WEBINAR REPLAY

A Winning Strategy for Ecommerce: A $10 Billion Toy Story

James Kim, VP of Marketing MGA Entertainment & Corey Holmes, Shopify Launch Engineer, talk about the the recent launch of the L.O.L. Surprise! website.

BLOG ARTICLE

How to Extract More Revenue Out of Your Brand Campaigns

How to use AI to identify high-potential microsegments within digital ad campaigns to drive higher revenue lift and increase confidence in spend decisions.