conDati Helps Companies Drive Value From Their Cloud-Based Marketing Applications

conDati is a provider of analytics for digital marketing that help companies drive value from their cloud-based marketing applications and improve digital marketing ROI. Below is our recent interview with Ken Gardner, CEO & Founder at conDati: Q: Ken, tell us something more about conDati’s cloud-based data science application? A: conDati’s cloud-based data science application delivers the next generation of marketing analytics, creating a single unified data asset from siloed martech systems. This provides marketing…

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Why CMO’s Should Focus on the Financial Performance of Digital Marketing

How much of your digital marketing spends are falling through the cracks with no accountability on return at all? What percentage of marketing insights and reports are ever even read, forget acted upon, in your marketing organization? How hard is it to connect the dots between the various marketing systems installed to really stick together a comprehensive picture about digital marketing performance across campaigns? Are these questions that keep you up at night? Ken Gardner,…

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25 Daily Habits Practiced by Highly Successful People

If you want to achieve a higher level of success in life, you need to be intentional--it's not just going to happen. Start by taking advice from more than two dozen executives who credit simple daily routines for helping them rise to the top. 1. Start your day with what matters most. "I have made it a daily practice to eat breakfast with my son. Landon and I wake up early each weekday to cook…

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Machine intelligence for digital marketing analytics: Interview

Marketing goods and services is becoming increasingly complex, and to gain a competitive advantage machine learning and data analytics are required to foster insights. A new tool for this comes from conDati. conDati Marketing Analytics is a cloud-based service that applies data integration, data science and machine learning to help marketers understand and improve the performance of digital campaigns. conDati is designed for continuous campaign performance monitoring, reporting and analytics. To understand more about marketing…

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Advances in digital marketing analytics: Interview

Digital marketing is seeing many changes, especially relating to the importance of data gathering and then using the analysed data for marketing purposes. conDati’s CEO Ken Gardner provides some insights. Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. To be competitive in the digital marketing space, the use of data analytics is crucial. Tools to…

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MarTech Today: Ads.txt for apps, the Procrastinator’s guide to GDPR compliance & conDati’s new analytics platform

« Back to News Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. ConDati’s new analytics platform combats the problems associated with siloed data, promises to save businesses time and money Jun 7, 2018 by Robin Kurzer The company says it is ‘the first truly modern marketing analytics platform, providing real-time understanding of campaign performance.’ Read MarTech Today.

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conDati unveils real-time, multichannel insights tool

ConDati has launched a Big Data as a Service analytics platform, saying it is "the first truly modern marketing analytics platform, providing real-time understanding of campaign performance." The platform collects multichannel campaign data and translates it, using machine learning, into an insights dashboard that marketers can use in real time. Full Story: MarTech Today Read entire article on SmartBrief. « Back to News

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conDati’s new analytics platform combats the problems associated with siloed data, promises to save businesses time and money

The company says it is 'the first truly modern marketing analytics platform, providing real-time understanding of campaign performance.' Understandable, actionable analytics is key to the success of any data-driven business. But cobbling together siloed data from a variety of tools — and then fully understanding it — can be tough, especially for mid-size companies that can’t afford a team of data scientists to interpret it all. With its new BDaaS (Big Data as a Service)…

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Marketing Day: Daily News and Recap from Marketing Land

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology: ConDati’s new analytics platform combats the problems associated with siloed data, promises to save businesses time and money Jun 7, 2018 by Robin Kurzer The company says it is ‘the first truly modern marketing analytics platform, providing real-time understanding of campaign performance. Read Marketing Day Daily News and Recap. « Back to News

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conDati Reinvents Digital Marketing Analytics

conDati today announced the first commercial release of conDati Marketing Analytics, a cloud-based service that applies data integration, data science and machine learning to help marketers understand and improve the performance of digital campaigns. conDati Marketing Analytics blends siloed data from multiple martech systems to deliver a single, unified data asset. That data asset is processed, analyzed, modeled and projected to produce complete, accurate visibility into digital campaign performance. conDati is the first truly modern…

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conDati Launches Marketing Analytics Solution For Campaign Insights

ConDati Launches Marketing Analytics Solution For Campaign Insights ConDati, a data science solutions provider, has released conDati Marketing Analytics, a cloud-based solution designed to use machine learning, data integration and data science to provide marketers with campaign performance insights. The release of Marketing Analytics follows conDati’s recent Series A financing round of $4.75 million. "Our mission is to take marketing departments from using spreadsheets to manage campaigns to using state-of-the-art data science and visualizations —…

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Raise Report: Alpha, Neighborhood Goods, ConDati Secure New Funding

ConDati Snags $4.75 Million for Digital Marketing Analytics Jeff Webber of The Entrepreneurs’ Fund was among the round’s investors, VentureBeat reported. ConDati aims to provide its clients a ‘holistic view’ of their marketing results. The funding will help ConDati build out its offerings. Read Raise Report on StreetFight. « Back to News

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