Automating Digital Marketing Workflows
conDati founders have built successful companies before. They figured out large-scale data integration, pioneered real-time dashboards and mastered toolsets for advanced data science and machine learning. Now they, and the team at conDati, are leveraging on this foundation to bring automation to digital marketing:
- Combining and transforming marketing campaign and ecommerce data into a cached time series data model that is analysis-ready.
- Providing end-to-end dashboards to track and diagnose marketing performance and reveal areas of opportunity from first touch to sale.
- Empower marketers at all levels with detailed recommended actions based on company-specific targets and rules.
- Offering AI-powered advanced analytics for optimizing digital marketing campaigns to get more performance using less budget.
Leadership
conDati is proud to have some of the most talented data and technology leaders. They are passionate about and work tirelessly toward making marketing and ecommerce professional’s day-to-day decision making easier.
Kathryn Kranen
CEO
Kathryn is an experienced CEO with deep expertise in Go-to-Market, building high-performance teams, and evolving nascent technology startups to profitable market leaders. Her prior company, Jasper Design Automation, was acquired by Cadence Design Systems. She holds 8 patents and was a recipient of an ACE Lifetime Achievement Award.
Ken Gardner
Founder & CTO
Ken is a software industry veteran who has founded and led 5 previous analytics startups to successful exits. His most recent venture was SOASTA, which was acquired by Akamai. He holds 20+ patents in business intelligence, stream processing, real-time analytics and data visualization.
Oz Levia
VP Operations and General Counsel
Oz is an experienced technology and business development executive with diverse background, running P&L, R&D, Marketing and Legal organizations and helping small and medium companies achieve liquidity. He holds 4 US patents and a JD degree from Santa Clara University School of Law.
Kelly McKeown
Vice President, Marketing
Kelly has spent more than a decade marketing technology. She joined conDati from SAP Concur where she held leadership positions in demand generation and marketing operations to help build the SMB business. During her tenure there she won two SiriusDecisions Program of the Year Awards.
Alessandro Mendes
Vice President, Data Engineering & DevOps
Alessandro has more than 10 years of experience in building international high-performance teams that deliver cutting-edge solutions in the cloud, software validation, IT, and DevOps areas. He holds a MSc degree in Computer Science and has led teams for small, medium and large companies.
Marielena Gardner
Founder & VP Finance & Administration
In Marielena’s diverse Human Resource and Management career she has helped both start-ups and established organizations (including Bain Consulting, Match.com, NEC, and Prudential). Providing support across talent acquisition, compensation, benefits, employee relations, and legal.
Board Members & Advisors
Stephen Plume
Board Member
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Managing Director
The Entrepreneurs Fund
Bill Elmore
Board Member
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Founder & General Partner
Handshake Ventures
Dan Ravine
Board Member
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Founder
Ravine Association
Claudionor Coelho, PhD/MBA
Technical Advisory Board Member
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VP/Fellow of AI Palo Alto Networks
Head of AI Labs
Mike Fahey
Technical Advisory Board Member
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Head of Data Engineering
Facebook
John Zicker
Technical Advisory Board Member
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Advanced Data Science Veteran
Linh C. Ho
Marketing Advisory Board Member
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Chief Marketing Officer at Zelros
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