Our Story
Condati’s history is rooted in data. Our founders built successful companies that pioneered large-scale data integration, real-time dashboards, and toolsets for advanced data science. In 2017 they founded Condati to address the modern marketer’s lament:
“We have more data in more siloes than we can count, but we don’t have the right information or intelligence at our fingertips to allow us to quickly make confident decisions to grow our business.”
This originally led Condati to its first offering, AI-powered Marketing Analytics-as-a-Service, which was recognized by Gartner in late 2019 as a Cool Vendor in AI for Marketing.
After success across several market segments, founder Ken Gardner recruited Kathryn Kranen as CEO in early 2021. With her previous experience and major market successes leading automation companies, she was the obvious choice to take Condati to the next level.
After many discussions with thought leaders and customers, the executive team got to work reimagining Condati’s future. They anchored on specific pain points they had heard repeatedly from digital marketers:
- Dashboards and reports just visualize data; they don’t provide the explicit actions needed to optimize for greater business profitability.
- Buried deep within the digital ad platforms are thousands of opportunities for financial micro-optimization. Ad platforms make it easy to spend more money, but hard to know how money could be better spent.
- Sourcing and deploying precious digital marketing talent to fully optimize financial performance is costly and inefficient.
Aiming squarely at these pain points, Condati’s team forged a new mission: Turn data into profit!
Leveraging their combined experience in automation, data science, and digital marketing, Condati architected a solution that automates expert performance marketing to maximize revenue within an existing ad budget. Humans can’t make thousands of tradeoffs in a week, but AI can.
Quant Marketer was born.
Leadership
Condati is proud to have some of the most talented data and technology leaders. They are passionate about and work tirelessly toward making marketing and ecommerce professional’s day-to-day decision making easier.

Kathryn Kranen


Ken Gardner

Oz Levia

Kelly McKeown

Alessandro Mendes

Marielena Gardner
Board Members & Advisors
We Would Love to Hear from You
We’re ready to answer all your questions! Contact a Condati specialist, inquire about media opportunities, or get in touch to see how we can partner together.