Empowering data-driven marketing decisions

Know what’s working, optimize for greater ROI, and show your value through combined marketing and sales data displayed in best practice and AI analytics dashboards.

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conDati Starter Bundles

We Solve Your Marketing and Ecommerce Data Problems

1.

All of your data in one place.

Ingesting and unifying your data from ecommerce, marketing, and sales platforms such as Shopify, Google Analytics, Google Ads, Facebook, LinkedIn, Bing, Marketo, Salesforce, HubSpot, and Slate.

Data Unification »

2.

Best practice dashboards.

Tying marketing effort to the bottom line as well as operational dashboards for ecommerce, enrollment KPIs for higher education, and pipeline and revenue reporting for B2B.

360° Analytics Dashboards »

3.

AI & ML advanced analytics.

Advanced analytics to answer, “Which marketing efforts contribute to the bottom line?”, “How should I allocate ad spend for optimal ROAS?”, “When will I sell out of my top sellers?” and much more.

AI-Powered Advanced Analytics »

Make the move to modernize your data and analytics processes.

Remove the need for costly, resource-heavy processes with Analytics-as-a-Service.

Platform Overview
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AS RECOGNIZED IN

Gartner
Forbes
Forrester
VentureBeat
GeekWire

Empowered by conDati

conDati provides marketing and ecommerce leaders and professionals with what they need to demonstrably measure, improve, and show value and return on investment.

Agility

Agility

to make campaign and spend decisions quickly and confidently

Accountability

Accountability

for return on investment and marketing’s impact to the bottom line

Accessibility

Accessibility

to empower individuals at all levels to make data-driven decisions

How is conDati Unique?

conDati’s marketing and ecommerce analytics-as-a-service eliminates the need to buy multiple point solutions, and the people and time to build and maintain them. conDati helps brands by wrangling siloed data, and effectively transforming and visualizing it so insights can be easily distilled to drive business decisions to maximize growth and gain competitive advantage.

Transformation Engine

Transformation Engine

conDati’s transformation engine unifies your data and creates and consistently updates an integrated time series data model maintained in a customer-specific data warehouse. That’s right, data unification + transformation + storage PLUS data operations to keep pipelines flowing and dashboards current.

Accessible Data Science

AI and ML Capabilities

conDati’s powerful AI and machine learning advanced analytics answers complex marketing and ecommerce campaign and spend questions businesses routinely struggle with. Don’t limit yourself with historical data analysis that delays action. Instead, predict what will happen and optimize for the best outcome.

Strategic Partnership

Analytics-as-a-Service

conDati has you covered every step of your data-driven journey with our all-in-one Analytics-as-a-Service — data unification, 360° analytics dashboards, AI-powered advanced analytics, data operations support and no infrastructure for you to manage. All for less than the cost of a full-time data scientist.

Companies Trust conDati

A Few conDati Customers
A Few conDati Customers

Answering marketers’ everyday questions.

Are we tracking our campaigns correctly?

If you aren’t regularly monitoring your campaign data for missing or mismatched UTM parameters, you should be. conDati UTM Tag Diagnosis makes it easy. Included in 360° Analytics Dashboard suites.

How are we performing against targets today?

With end-to-end visibility into your overall funnel, you can easily track daily performance results against goals at each stage. Included in 360° Analytics Dashboards: Ecommerce, B2B, Higher Education.

What is our predicted revenue over the next quarter?

Having confidence in knowing whether you will hit future goals or not gives you enough time to anticipate and react to shortfalls. Learn more about AI-powered revenue forecasting.

Where should we spend our next dollar?

Take the guesswork out of channel and campaign level budget allocation. Remove the bias of first and last touch attribution models to see the true value in touch points with AI-powered journey attribution.

Who should we be focusing our efforts on?

Drive higher conversions and stronger connections by building a strategy around your audiences e.g., identifying VIP online shoppers or those more likely to purchase or churn using predictive analytics.

How can we get more out of every ad dollar we spend?

Be wary handing over control of your ad budget to walled gardens such as Google and Facebook. They don’t know your business or specific target audience. Try RevenueLift™ Ad Optimization for higher ROAS.

When will I sell out of my top sellers?

No one wants to be promoting products that will soon be out of stock. With the pace of ecommerce it is even more important to be able to predict inventory levels so you can plan ahead.

How many days does it take a prospective student to turn into an applicant?

The velocity of your enrollment funnel is critical. It could be the difference between students choosing you or another college. Get this key insight and much more with conDati’s Higher Education 360° Analytics Dashboards.
Marketers

Answering Marketers' Everyday Questions

Are we tracking our campaigns correctly?

If you aren’t regularly monitoring your campaign data for missing or mismatched UTM parameters, you should be. conDati UTM Tag Diagnosis makes it easy. Included in 360° Analytics Dashboard suites.

How are we performing against targets today?

With end-to-end visibility into your overall funnel, you can easily track daily performance results against goals at each stage. Included in 360° Analytics Dashboards: Ecommerce, B2B, Higher Education.

What is our predicted revenue over the next quarter?

Having confidence in knowing whether you will hit future goals or not gives you enough time to anticipate and react to shortfalls. Learn more about AI-powered revenue forecasting.

Where should we spend our next dollar?

Take the guesswork out of channel and campaign level budget allocation. Remove the bias of first and last touch attribution models to see the true value in touch points with AI-powered journey attribution.

Who should we be focusing our efforts on?

Drive higher conversions and stronger connections by building a strategy around your audiences e.g., identifying VIP online shoppers or those more likely to purchase or churn using predictive analytics.

How can we get more out of every ad dollar we spend?

Be wary handing over control of your ad budget to walled gardens such as Google and Facebook. They don’t know your business or specific target audience. Try RevenueLift™ Ad Optimization for higher ROAS.

When will I sell out of my top sellers?

No one wants to be promoting products that will soon be out of stock. With the pace of ecommerce it is even more important to be able to predict inventory levels so you can plan ahead. Let us show you how.

How many days does it take a prospective student to turn into an applicant?

The velocity of your enrollment funnel is critical. It could be the difference between students choosing you or another college. Get this key insight and much more with conDati’s higher education bundle.

Marketers

Resources

BLOG ARTICLE

Build vs. Partner vs. Analytics-as-a-Service for Marketing Analytics

Unifying marketing data – which route to take? Evaluating human resource costs, technical proficiency, software and cloud infrastructure costs and time.

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Making the Build vs. Partner vs. Analytics-as-a-Service Decision for Marketing Analytics

WEBINAR REPLAY

Why is it So Hard to Combine Marketing Data?

Connecting marketing data across siloed systems provides more accurate insights, but the task of doing so isn’t an easy one. Why is that?

Watch Now
Why is it So Hard to Combine Marketing Data

WEBINAR REPLAY

Campaign Tracking 201: Correctly Set Up UTM Tags in Ad Platforms

Even the savviest of marketers can set UTM parameters up incorrectly. Learn best practices to set up UTM parameters for Google, Facebook and LinkedIn ads.

Download Now
Webinar Replay: Campaign Tracking 201 — Correctly Setting Up UTM Tags in Ad Platforms

Get Empowered with conDati

Accessible analytics that enables marketing agility and accountability.

Request Demo

conDati partners with
the world’s smartest brands

Adobe
Google Ads
Amazon Partner Network
Snowflake
HubSpot
Bing
LinkedIn
Facebook
Salesforce
amperity
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Gartner Cool Vendor 2019

conDati Selected as a 2019 Gartner Cool Vendor in AI for Marketing

“Marketing and ecommerce leaders who need performance reporting or to optimize marketing spend across siloed marketing technologies, especially in digital channels, should investigate conDati.” – *Gartner

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conDati selected as Gartner Cool Vendor 2019 in AI for Marketing

*Gartner, Cool Vendors in AI for Marketing, Mike McGuire, Jason McNellis, Andrew Frank, 8 October 2019

The Gartner Cool Vendor badge is a trademark and service mark of Gartner, Inc., and/or its affiliates, and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.